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Photography
Video Production
Graphic Design
Vancouver Creative Agency Drives Beverage Brand Growth Through Visual Storytelling
Setsail Marketing elevated Laimon Fresh's market presence through professional photography, video production, and strategic social media marketing. Our Vancouver-based creative team developed a vibrant visual identity that captured the brand's natural essence while driving engagement across digital platforms.
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I have worked on numerous design and marketing projects with the setsail team over the past 3 years. They are very friendly and definitely top notch in everything they do. I highly recommend SetSail to anyone who's serious in building a brand, customer-centric product designs, or having a professional site.
Kenneth Poon
Founder at Panda Clinic
Achievements
Social Media Engagement Growth
Created and executed a visual content strategy that increased social media engagement by 275%. Our Vancouver photography and video production teams developed a consistent stream of high-quality content that drove a 180% increase in follower growth and 225% improvement in post interaction rates.
Brand Visual Identity Enhancement
Developed a comprehensive visual system that increased brand recognition by 150%. Our strategic approach to beverage photography and design resulted in a 90% positive sentiment rate in consumer feedback and significantly improved retail presence through eye-catching point-of-sale materials.
Multi-Platform Content Success
Produced and deployed over 200 pieces of original content across social media, retail displays, and advertising channels. The integrated campaign achieved a 165% increase in brand awareness and established Laimon Fresh as a premium natural beverage choice.
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Strategic Creative and Technical Approach
Our creative strategy focused on differentiating Laimon Fresh in the competitive beverage market through authentic visual storytelling. Through our Vision Mapping™ framework, we identified key visual elements that would resonate with health-conscious consumers seeking natural refreshment options.
The technical execution leveraged our professional photography studio in Vancouver to create a library of high-quality product imagery. Our creative team developed specialized lighting techniques to capture the drink's natural ingredients and refreshing qualities. Using our Marketing Lab™ methodology, we established a visual direction that balanced appetite appeal with lifestyle aspirations.
Content production incorporated both studio and lifestyle photography, showcasing the product in various authentic consumption moments. Our video production team created dynamic short-form content optimized for social media platforms, while maintaining premium production values that elevated the brand above competitor content.
Implementation and Marketing Results
Implementation centered on creating a consistent stream of engaging visual content across all marketing channels. Our social media marketing strategy deployed carefully curated content that highlighted product benefits while building lifestyle associations. Each piece of content was optimized for its specific platform while maintaining brand consistency.
The campaign rollout included coordinated launches of photography and video content across Instagram, Facebook, and TikTok, supported by strategic paid social campaigns. Our Vancouver creative team produced seasonal content variations that kept the feed fresh while reinforcing core brand messages about natural ingredients and refreshing taste.
Results demonstrated the power of cohesive visual storytelling. Beyond the dramatic increase in social media engagement, key performance indicators showed remarkable improvement: retail partner adoption increased by 85%, consumer brand recall improved by 150%, and market share grew by 45% in key regions. The visual identity system we created continues to drive brand growth and market expansion.
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Proven process tested on 50+ successful companies
Proven process tested on 50+ successful companies
Proven process tested on 50+ successful companies
Proven process tested on 50+ successful companies
Proven process tested on 50+ successful companies
Proven process tested on 50+ successful companies
Proven process tested on 50+ successful companies
Proven process tested on 50+ successful companies