Video Production
Photography
Marketing Automation
Ad Creation
B Corp Champions Retreat 2024: Creating Purpose-Driven Event Content for Global Impact
At B Corp's flagship Champions Retreat 2024, we delivered comprehensive event coverage through strategic video production, social media management, and real-time content creation. Our team captured the essence of this sustainable business movement, amplifying B Corp's mission of using business as a force for good.
I had the pleasure of working with SetSail on a behemoth of a project for a multi-day conference. Not only did they execute on all assets agreed upon but they were creative, collaborative, went above and beyond my expectations and were extremely kind throughout the entire process....
Lauren Everett
Marketing Manager at B Corp USA
Achievements
Global Event Coverage
Produced over 50 videos and 200 photos across 5 days, reaching 100,000+ B Corp community members worldwide through strategic content distribution.
Real-Time Engagement
Achieved 85% attendee social media participation through live coverage, interactive stories, and dynamic event updates across platforms.
Content Performance
Generated 1M+ impressions across social channels, with sustainable business leaders sharing and engaging with event content.
Strategic Event Documentation Approach
Our mission at the B Corp Champions Retreat was to showcase how businesses can drive positive change through sustainable practices and social responsibility. Working alongside B Corp's marketing team, we developed a comprehensive content strategy that balanced capturing high-level keynotes with intimate community moments. This dual approach ensured we conveyed both the strategic importance and human element of the sustainable business movement.
Through meticulous pre-production planning and on-site coordination, we captured compelling stories of business leaders committed to environmental and social impact. Our team deployed multiple camera crews across simultaneous sessions, ensuring comprehensive coverage of breakout discussions, networking events, and main stage presentations about sustainable business practices.
Amplifying the Sustainable Business Movement
The content creation strategy extended beyond traditional event documentation, focusing on storytelling that resonated with both attendees and the broader B Corp community. We implemented real-time content distribution across LinkedIn, Instagram, and Twitter, creating a digital conversation around sustainable business practices and social impact.
Our team worked closely with B Corp speakers and attendees to produce authentic testimonials and micro-documentaries, highlighting how certified B Corporations are reimagining business success. The resulting content library serves as a valuable resource for B Corp's ongoing mission to transform the global economy to benefit all people, communities, and the planet.
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Proven process tested on 50+ successful companies
Proven process tested on 50+ successful companies
Proven process tested on 50+ successful companies
Proven process tested on 50+ successful companies
Proven process tested on 50+ successful companies
Proven process tested on 50+ successful companies
Proven process tested on 50+ successful companies
Proven process tested on 50+ successful companies
